Filming, shooting or use of the CEC Palace image to advertising or commercial purposes (or to the purpose of revenue obtainment) without the written consent of CEC BANK SA shall be strictly forbidden. As holder of the brand, CEC BANK SA is the only institution authorized to use such image and to claim in court the remedy of the damage incurred pursuant the use of such brand by unauthorized third parties. Because CEC Bank SA holds also exclusive brand use rights, the Bank shall be entitled to forbid shooting or video using of the whole or parts of the CEC Palace image. At the same time, the artistic reproduction of any of the inner or outer elements of the building above mentioned, located in Bucharest, 13 Calea Victoriei, district 3, without the prior written consent in this regard shall be forbidden.